January 3, 2017


Name KiKi L'Italien Email kiki@amplifiedgrowth.net



The 6 Elements

Associations are facing immense change in every aspect of our society. Join Association Chat as host KiKi L’Italien talks with special guest Tom Morrison (@tommorrison) about the “Six Elements Every Association Needs to OWN the Future.”

Register for the chat here: http://bit.ly/the6elements

 About Tom Morrison

Tom Morrison is a 1990 graduate of Florida State University with a B.S. in Finance. He began his career in association management in 1995 as an Executive Vice President hired to assume the role of CEO of the Florida Automotive Industry Association. In late 2005, Tom was hired by the Metal Treating Institute as  Executive Vice President to assume the role of CEO in 2008.  Tom has been instrumental in helping MTI drive growth in their member value proposition, trade show, annual conferences, online technical training, and use of technology.  Through Tom’s leadership and ability to embrace change, MTI’s net worth has grown over 1,000% since 2006.

In 2015, Tom became a Certified Life Coach and authored a new ground breaking book on personal development called How to Get People to Scream Your Name and Beg For More.  The book shares the 4 components everyone needs to be focused on in their life to achieve the best quality of life possible.

Tom is a nationally sought after speaker on the topics of maximizing member value/engagement, marketplace disruption and personal development.

Tom is active in the Florida Society of Association Executives, Council of Manufacturing Executives, and American Society of Association Executives.  In 2012, due to peer recognition of Tom’s professionalism, business innovation, and passion, he was named the FSAE Association Executive of the Year.

Tom’s passion is inspiring people, professionals and companies to maximize their success in seizing the opportunities that are coming their way.  Tom is married and has three married children in their 20’s.

About Association Chat

Association Chat (est. 2009) is an online community and weekly chat that takes place on Tuesdays at 2pm ET on https://www.crowdcast.io/kikilitalien. You can connect with the association community throughout the week on Twitter using the hashtag #assnchat or through the Facebook Group.

KiKi L’Italien serves as host for the chat with regular guests and quarterly live events along with creative collaborations with industry thought leaders.