Don’t Underestimate Your “Weak Ties”
This week’s Association Chat interview with bestselling author David Burkus offered several key takeaways that I think everyone can benefit from knowing:
- Discover and embrace your “uncommon commonalities”
- Don’t worry about talking to some of the same people at a party – that can actually be a good thing!
- Empower your close contacts to connect you with their contacts (or dormant ties)
- Be a linchpin yourself and connect the people you know with others in your orbit
There was so much more that came out of this interview, which you can check out on the podcast or at the video below (be sure to subscribe to our YouTube channel)!
Be sure to pick up David’s book, Friend of a Friend
SPECIAL EVENT
If you were inspired by this discussion and want to further help develop those dormant connections, check out our upcoming event on January 17th. Creativity Without The Risk is a salon that Adele Cehrs (CEO of Epic PR and WHEN + HOW) and I are hosting with some fascinating individuals. You could be one of them! Register today.
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